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For start ups
ready to scale up and go to market
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Establish
the go to market strategy – what initial product and what initial
market.
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Establishes a
focus on the major next steps with the appropriate sense of urgency.
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Helps pick the
initial path to become sustainable and commit to it.
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Helps reach
consensus on the actual business they’re in.
Use strategic planning to create your future
Strategic planning is creating a vision of the future and
managing toward that expectancy. It's operating under a vision, mission,
strategy umbrella that focuses the organization's effort.
It's an effective process for aligning your short-term decisions
with your long-term goals.
Strategic planning answers the three big questions:
- Where are we today?
- Where do we want to be in the future?
- What
should we be focused on today, in order to make it more
likely we will be where we want to be in the future?
It is a simple process with an incredible power to energize your
organization and bridge the gap between long-term vision and
day-to-day tactics. One way to visualize the process is as a pyramid
with vision forming the stable base and rapidly evolving tactical
action steps at the top.
Strategic planning makes an immediate impact
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It
builds true teamwork
by developing consensus, commitment, and trust.
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It
delivers dramatically higher results
by establishing personal accountability, specific measures and
action steps, a commitment of team members and company
resources, and a stable investment platform.
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It
reduces stress
through a shared vision, mutual trust, and tools for effective
delegation.
Strategic planning
strengthens the leadership team
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It
forces the leadership team to think about the big picture - look
at the business through the eyes of the CEO
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It
helps team members communicate with and listen to one another's
fears, insights, and dreams.
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It
makes everyone focus on what is truly important to the
organization, prioritizing efforts and the use of resources.
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It gets
the team on the same page - a shared visualization of where the
organization wants to be within 5-10-30 years.
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It
results in proactively changing the status quo with an
implementation process that keeps people on schedule, on track,
and regularly held accountable for 30-60-90 day action steps.
Strategic planning
can keep the organization from being overcome by events
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It provides
regular “stakes in the ground” meetings that force the leadership
team to reevaluate where they are relative to where they want to be
and if their action plans are changing status quo quick enough.
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It provides a
quarterly forum for recognizing opportunities/threats and developing
responses with appropriate urgency.
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It provides a
forum for discussions and resolution of issues that don’t lend
themselves to operational meetings.
Customer feedback
"Wow! High
octane stuff! The progress that this company has made since our
October 10th and 11th Strategic Planning
session has been huge. And, we are only talking weeks here. … If
anyone ever questions the value of strategic planning or the
abilities of John Myrna in creating a simple to execute plan that
creates a huge motivational and bottom line impact, have them call
me. I will tell them it really isn’t a myth. I really have seen you
walk on water.” Graham G. Sampson, President and CEO - ECI
Conference Call Services
What's the quickest path to these benefits?
Since 1991 organizations have discovered Myrna
Associates' strategic planning process - Total Quality Planning -
is the secret path to success. They have found it to be a powerful
and affordable tool for coping with major business transitions
ranging from near bankruptcy to sudden, massive, and uncontrolled
growth.
Our premium strategic planning is the quickest,
most reliable way to implement strategic planning. It is a proven
process, professionally facilitated, with prompt delivery on the
documented plan
If our premium service doesn't meet your current
needs, use our how-to book to implement the process yourself.
Be proactive and create the future
you'll have to live with
Back in
2003 where did you think you'd be today? Where do you want to be by
2013? Columbus didn't reach the new world by standing on the stern of
the Santa Maria and setting course from its wake.
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